The Best Online Boutiques: 6 Signs of A Quality Store
In today's world, shopping online has become a norm for many women. In fact - as of 2018 women globally outnumbered men when it comes to shopping online a whopping 72% to 68% With so many websites to choose from, it can be hard to know which one is the best. This article will give you 6 signs of an excellent online boutique that you'll want to shop at.
1. The best online boutiques have a clear and concise mission statement
A clear and concise mission statement is essential to a store. Knowing what they are trying to accomplish can help customers know if it’s the right place for them.
Examples of mission statements:
-To provide clothing that draws from global influences, while maintaining an edgy aesthetic in order to set trends.
-We want people who shop here feel confident about themselves before they even step out of the door - well then you're shopping with us at J'adore! We have your perfect outfit waiting just around the corner, so come see us soon!
The best online boutiques will also spend time on their social media as this has proven to be one way retailers reach new audiences and build relationships with their existing customer base.
They need a mission statement that is easily identifiable so customers know what they are trying to accomplish. It’s not enough just having a great store or even amazing clothing, it is important for an online boutique to have the right image and unique content in order for customers stay interested.
This typically includes things such as good photography, informative blog posts about clothes and other fashion topics, posting multiple times per day versus once every few days like most brands do (especially because people shop these stores at all hours), etc.
2. They are transparent about their products, pricing, and shipping
The best online boutiques also provide detailed descriptions about their products, pricing information, and shipping costs.
This will help customers know if it’s the right place for them. An example description or disclaimer is listed below:
The price of this item is $35.00, including tax and shipping to the United States only. We are not responsible for any custom fees or taxes outside the US which may apply in your country.
Some examples of online boutiques that have these qualities include:
us - Maria Elizabeth's Closet, Everlane, J'adore Apparel Boutique, and Bluefly.com The best online stores will also provide discounts on items throughout their site (often times called “sale”), usually designated with a symbol like an asterisk (*) next to the original price.).
For example: This coat retails at $150 but it was marked down 30% to just under $100! It's always worth checking back because there might be
-"All the clothing in our boutique is priced to sell! And if you're looking for a bargain, we have plenty of clearance items. Come see us soon and take advantage of these deals! "
3. They offer quality customer service to all of their customers
The best online boutiques also offer customer service as this adds significant value to their business.
For example, many stores will not charge customers for returns if they are unhappy with their purchase or want to exchange it for another item. They can also provide fashion tips that may be beneficial to the shopper’s style so she has an experience tailored just for her needs.
The best online boutiques often communicate by email when they ship out merchandise so customers know exactly what shipping timelines should look like and how they'll receive notifications about shipments.
4. Their website is easy to navigate
A quality online store will have an easy to navigate website with products and clothing that are categorised in a way that is simple for shoppers to find.
They also often provide customer reviews on the merchandise they offer so customers can make informed decisions about what items best suit their needs.
The best online stores are also always open to questions, concerns or recommendations. They want their customers to feel like they're being heard and that the store is there for them.
There are many signs of a quality store but these few give shoppers an idea about what to look for when selecting one!
5. They have an aesthetically pleasing design that makes browsing enjoyable for the customer
UI (User Interface) design is a hot topic in the online space these days.
Online stores have on average - less than 3 seconds to grab a potential customer's attention and keep it before they potentially leave a site. This can make the difference between a beautiful shopping experience and a lifelong customer, or a a random "passer-by" that will never return.
Aesthetically pleasing design is a sign of quality. Customers want to feel like they're being catered to and that the store is there for them, not just an online business trying to make some money.
This can be done in many ways!
Some stores may have fun, quirky or playful designs while others might go with more traditional styles - either way it should always be aesthetically-pleasing so customers enjoy browsing their wares.
6. Their social media presence is strong and they post regularly on Facebook, Twitter, Instagram, etc., with high-quality content that speaks to their target audience.
There are a few different ways that this can be done.
The store could post on social media regularly, and with high-quality content tailored to their customer base. Or they may have a blog for customers to subscribe or comment on posts in order to create an interaction between the business and its consumers.
A third option is having a strong online presence through review websites like Yelp or Google Maps - which will bring in new shoppers by providing detailed information about the quality of service received at your establishment!
It's easy to see why these characteristics are so important when it comes to selecting what shop you're going buy from!
You deserve the best when it comes to shopping online. That’s why we created our own online boutique, where you can find high-quality clothing at affordable prices.
We put a lot of effort into making sure that each and every one of our products is unique in its design and quality, so you can be confident about your purchase. And what goes better with new clothes than some personalized service? Our customer service team will do whatever they can to make sure your experience with us is as easy and enjoyable as possible.
Visit today to shop the latest women's fashion trends!